Amended treatment

After receiving more feedback from our target audience, our group realised that our original idea was not going to work as well as we thought it would. After receiving this feedback we had a group meeting to discuss the changes we were going to apply to our music video, we decided to change our narrative from conceptual to performance based. We did this because our original ideas were not conventional to the hip-hop genre and wasn't going to appeal to our target audience, as well as this the shots were going to be very difficult to film and we wanted to make sure our music video could be the best to our potential. Therefore, we changed our ideas and decided to make our music video more conventional so it would fit the needs of our target audience. In order to do this we had to make a new shot by shot list, storyboard and animatic which is shown on my other tasks.

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